Sold-out NASCAR Race at Iowa named Hy-Vee PERKS 250

Iowa Speedway announced today that its sold-out NASCAR Xfinity Series race on Saturday, June 15, will be called the Hy-Vee PERKS 250.

In addition, Hy-Vee becomes the Official Grocer of Iowa Speedway and Kansas Speedway as excitement for NASCAR’s return to the Fastest Short Track on the Planet continues to build.

“Hy-Vee has long been a tremendous supporter of Iowa Speedway, and we’re thrilled they are joining our historic upcoming NASCAR weekend in a major way,” said Iowa Speedway President Eric Peterson. “Hy-Vee plays a vital role in the communities in our state and our region, so their involvement is yet another sign that everyone is rallying behind the return of NASCAR racing to Iowa.”

Hy-Vee is utilizing the NASCAR weekend at Iowa Speedway to showcase Hy-Vee PERKS, its premier loyalty program that provides customers with tremendous value by offering additional savings as members. Hy-Vee PERKS is a free program that offers members-only pricing on hundreds of items every day, both in store and online.

“Hy-Vee is thrilled to be part of NASCAR’s return to Iowa Speedway,” said Matt Nickell, vice president of sports marketing for Hy-Vee. “This is a natural partnership for us as there is a strong fan base for both NASCAR and NTT INDYCAR SERIES racing in Iowa.”

Hy-Vee is also the entitlement partner with the NTT INDYCAR SERIES for the Hy-Vee INDYCAR Race Weekend at Iowa Speedway, July 12-14.

The Hy-Vee PERKS 250 is the second of three races scheduled for the historic NASCAR weekend at Iowa Speedway, June 14-16. The weekend begins with the ARCA Menards Series race on Friday, June 14, and continues Saturday with the Hy-Vee PERKS 250, the first NASCAR Xfinity Series race at Iowa Speedway since 2019.

And then on Sunday, June 16, the NASCAR Cup Series will compete in the Iowa Corn 350 Powered by Ethanol, the first NASCAR Cup Series race in Iowa Speedway history. Although tickets for Saturday and Sunday’s races are already sold out, fans can see all three series on track on Friday, June 14, as NASCAR Cup Series and NASCAR Xfinity Series practices will precede the ARCA Menards Series race. Only a scant number of tickets remain for Friday, June 14, so fans need to visit www.iowaspeedway.com now to secure their seats while supplies last.

Fans looking to buy or sell reserved seats for the Iowa Corn 350 Powered by Ethanol and Hy-Vee PERKS 250  at Iowa Speedway should visit SeatGeek, the Official Ticket Marketplace of NASCAR.