Formula 1 News: Alpine launches 2024 challenger

Alpine is the latest Formula 1 team to launch its 2024 car at Enstone, taking the covers off the A524 car driven by Esteban Ocon and Pierre Gasly.

2024 Alpine A524 F1 car. The pink BWT livery will be used at 8 races this season. Image Supplied by Alpine

BWT Alpine F1 Team gears up for its fourth season in Formula 1 in the 2024 FIA Formula 1 World Championship led by its dynamic, all-French driver line-up, Esteban Ocon and Pierre Gasly for the second consecutive year.

The unveiling of the A524 Formula 1 car marks a change in philosophy and approach to the team’s ambitions in Formula 1, guided by Team Principal Bruno Famin with its technical teams led by Technical Directors Matt Harman in Enstone and Eric Meignan in Viry-Châtillon.

2024 Alpine A524 F1 car. Image Supplied by Alpine

The A524 is a brand-new concept created for the next two seasons and is marked by innovative solutions as a result of learnings from previous iterations. The bold approach will allow the team to apply a stronger development path across the next two campaigns before the radical change in technical regulations following that.

For 2024, the team is loyally supported by title partner BWT and its premium partners bp, Castrol, and Renault E-Tech. As a result, the livery has been designed in collaboration with contemporary artist Felipe Pantone to bring a fresh and unique vision to the car design. Using black as its core, the colors are an embodiment of traditional Alpine blue, the predominant color for the campaign, matched with the now world-renowned pink colors of BWT. The livery will be inverted to be pink dominated at eight rounds of the 2024 season.

Esteban, Pierre and the team will take on Formula 1’s record breaking 24-race calendar, which spans 11 months of the year, covering five continents and begins in February in Bahrain and ends in Abu Dhabi in December. The calendar also includes the return to Shanghai for the Chinese Grand Prix for the first time since 2019.

Rear view – 2024 Alpine A524 F1 car. Image Supplied by Alpine

Renault Group remains dedicated to the Formula 1 project buoyed by the valued support of CEO Luca De Meo. Formula 1 continues to be a key pillar in ‘Renaultlution’ under the Alpine brand, headed by CEO Philippe Krief.

Motorsport is the core of Alpine’s DNA and the brand’s commitment to racing is highlighted in the fact it is the most involved of any car company in FIA racing categories with presence in Formula 1, World Endurance, open-wheel racing and rallying.

For 2024, the team is loyally supported by title partner BWT and its premium partners bp, Castrol, and Renault E-Tech. As a result, the livery has been designed in collaboration with contemporary artist Felipe Pantone to bring a fresh and unique vision to the car design. Using black as its core, the colours are an embodiment of traditional Alpine blue, the predominant colour for the campaign, matched with the now world-renowned pink colours of BWT. The livery will be inverted to be pink dominated at eight rounds of the 2024 season.