NASCAR: If Harvick wins Daytona 500, a fan wins $2m

Longtime NASCAR sponsor Anheuser-Busch is offering its fans a chance at a $2 million victory if one legendary driver wins the 2023 Daytona 500.

The beer brand is rallying race fans to cheer for NASCAR Cup Series Champion Kevin Harvick who they believe has what it takes to win the Great American Race. The company said they are so confident he will win, they are giving away $2 million to one lucky fan who votes for Harvick as the favorite to win.

Fans 21 years of age or order can enter the contest online by visiting busch.com/winthepurse. The promotion began on Friday, Jan. 13 and will be available to enter until Saturday, Feb. 18.

Busch Light has been a sponsor of Harvick for over seven years and has previously offered fans various promotions including a chance to have a real job on Harvick’s race team, turning one of Harvick’s race cars into collectible Busch Light cans and letting fans choose the name of a NASCAR race.

“Our relationship with Kevin has extended beyond what we believed was even possible as a sponsor in NASCAR,” Anheuser-Busch Head of Marketing Krystyn Stow said. “We want to go BIG for his final season and rally his fans to support him at his last Daytona 500, kickstarting the most explosive season of his career. We’re going to be right beside him, cold Busch Lights at the ready in Victory Lane all season long.”

Harvick will climb into his #4 Ford Mustang to compete in his last Daytona 500 on Sunday, Feb. 19. He announced his retirement from NASCAR on Thursday, Jan. 12 and will end his career at the conclusion of the 2023 season.