Rumor: NASCAR to lose Truck Series title sponsor (Update)

This rumor is upgraded to ‘fact’ with today’s announcement that this year will be the last year Camping World will sponsor the NASCAR Truck Series.

There are that rumors Craftsman will take up the sponsorship.

Camping World’s longtime title sponsorship of NASCAR’s Truck Series expires after this year, and the future of the deal is uncertain, according to people familiar with the matter. The company has been with NASCAR for more than a decade dating back to ’09 with a deal worth around $5M annually. Camping World last renewed with NASCAR for entitlement of the series in a seven-year deal that started in ’16 and lasts through this year.

However, Lemonis recently hinted that change could be coming in a tweet that was in response to an article about M&M’s leaving NASCAR after this year. In the tweet, Lemonis wrote: “Lots of change happening and I’m sure more coming.”  Sports Business Journal