Weekend TV Ratings

All the major motorsports TV ratings from this past weekend.

NASCAR was generally up over last year’s pandemic TV ratings for Darlington.

NHRA was up 4+%

The F1 Dutch GP was a new event so no comparison to last year.  Given that the race aired in the wee hours of Sunday morning for many, the rating is rather impressive.  Even more impressive is the all-important 18-49 age group numbers for F1.  They are consistently the highest of any racing series as a ratio to the overall viewership, indicating that F1 in the USA has a much younger fan base than all other series.

Net Event Location 2021 Total Viewers 2021 18-49 Viewers 2021 TV Rating 2020 TV Rating % Chg.
NBCSN NASCAR Cup Race Darlington 2,458,000 516,000 1.43 1.37 +4.4%
ESPN2 F1 Dutch GP Race Zandvoort 864,000 354,000 0.53 New Race N/A
NBCSN NASCAR Xfinity race Darlington 861,000 141,000 0.52 0.73 -28.8%
FOX NHRA Finals Indianapolis 753,000 166,000 0.50 0.48 +4.1%
FS1 NASCAR Truck race Darlington 644,000 124,000 0.38 0.34 +11.8%
ESPN2 F1 Dutch GP Quals Zandvoort 549,000 202,000 0.31 New Race N/A
FS1 NHRA Finals Indianapolis 265,000 50,000 0.17 0.16 +6.2%