Rahal Letterman Lanigan Racing Announces Esports Team
Rahal Letterman Lanigan Racing (RLL) announced today that the team will enter the exciting world of esports and sim racing for the first time with the creation of the RLL Esport team.
After wins in the Rolex 24 at Daytona and Indianapolis 500 in 2020, RLL continue to expand their reach in the motorsport industry by entering the Porsche TAG Heuer eSports Supercup series in a partnership with professional esports team Apex Racing Team (ART).
In 2021 RLL Esport will be competing for the first time in the pinnacle of sim racing, the Porsche TAG Heuer eSports Supercup (PESC) on the iRacing platform. The series features 40 of the world’s top sim racers competing in 10 rounds for a prize pool of $200,000. An exact replica of the Porsche 911 GT3 (991) car (as used in the real life Porsche Supercup) will be piloted on some of the world’s greatest road courses, including Silverstone, Spa Francorchamps and the unique Nürburgring Nordschleife.
RLL Esport will be fighting at the sharp end of the grid with other historic motorsports brands such as Red Bull and Williams as well as the best sim racing teams in the world like Apex Racing Team, Coanda Simsport and Team Redline.
“If 2020 has taught us anything, it was that the rise in popularity of esports continues to expand with the ability to bring automotive racing to life through the digital platform while being a value-added proposition for our partners,” said Tom Knox, Senior Vice President of Sales and Marketing for RLL. “The iRacing platform has become so technical that it is reaching the intersection where there could be a valuable transfer of information between cyber world and real-world application. With the creation of RLL esports, we continue to expand our competitive horizons and believe we have found a great international partner in the Apex Racing Team.”
Representing RLL Esport in the 2021 Porsche TAG Heuer eSports Supercup will be Scotland’s Kevin Ellis Jr. in the number 30 car and USA’s Zac Campbell in the number 15. Kevin finished a career best fifth in the championship in 2020 including three second-place finishes. Alongside him Zac qualifies for the series for the first time after coming through the qualifiers with an excellent eighth position. Both drivers are on loan from Apex Racing Team who will also be fielding a three-man team in PESC.
The Porsche TAG Heuer eSports Supercup kicks off at Interlagos in Brazil on January 9 at 2 p.m. EST (19:00 GMT).