Fisher featured in Honda’s new national advertising campaign
The 30-second commercial, shows Honda jet planes, solar racers, test-track racing with Fisher and safety researchers, all in home video-style movement to The Who's "I Can See for Miles." All the video images are "shot" by Asimo, Honda's walking robot. Tagline: "See what we see." It's the first time the Torrance, Calif.-based automaker has used national advertising for corporate image since the "Safety for everyone" campaign in October 2005.
The new spot is slated to run during the "Dancing With the Stars" season premiere and can also be seen during the season premieres such as "Brothers & Sisters," "Cane" and "Chuck." The commercial will also run during the Major League Baseball playoffs and the World Series.