Conquest to Partner with Rubicon Agency

After a competitive weekend of racing in St. Petersburg last week, Conquest Racing continues to move forward with their 2009 plans. In another step towards achieving their immediate and future goals, the team today announced that it has called upon the services of the newly formed Rubicon Sports Agency to oversee the team’s commercial department.

Recently created by Rubicon Race Team owners Jim Freudenberg and Jason Priestley, the Rubicon Sports Agency focuses on the commercial elements of racing such as sales, marketing, sponsor activation and driver management. Conquest’s relationship with the agency’s sales and activation division will see Jim Freudenberg become the Commercial Director for Conquest Racing.

A well-respected and resourceful individual in the racing industry, Jim will work closely and on a daily basis with Conquest Racing’s Marketing Manager, Carlos Gutierrez as well as Conquest owner Eric Bachelart to develop the team’s commercial platform in order to attract and maintain new and existing commercial partners.

“We all know how vital it is in the racing industry to build a strong and successful commercial platform and partnering with the Rubicon Sports Agency will help us build on what we have," stated Bachelart. “We look forward to working with Jim and Jason. The relationship with the Rubicon Sports Agency is a welcome addition to our sales and marketing department. They will not only help us with our immediate marketing efforts but also work on building our program for 2010 and beyond."

With the Indianapolis 500 quickly approaching, stay tuned for more announcements from Conquest Racing in the coming weeks.