NCWTS TV Ratings Up 40 percent at Loudon

Nielsen Household Ratings for the NASCAR Camping World Truck Series continue to be up year-to-year on SPEED, as the race from Loudon scored a .74 (546,000 households), a 40-percent increase over last year’s .53 (387,000 households) from the New Hampshire track. The telecast peaked at a .86 (635,000 households), a 21-percent increase over last year’s .71 (518,000 households).

In addition to the continued growth of the NCWTS audience on SPEED, the popular NASCAR Sprint Cup Series pre-race show, NASCAR RaceDay, has recorded ratings increases for nine of the last 10 weekends and is up year-to-year, as is NCWTS Setup, the Truck Series pre-race show.

The next NASCAR Camping World Truck Series race on SPEED is Saturday from Las Vegas, with NCWTS Setup beginning at 9:30 p.m. ET and race coverage beginning at 10 p.m. ET.