ACO brings broadcast rights in-house

The Automobile Club de L’Ouest (ACO) takes the opportunity of the Sportel to announce that it brings back the marketing of all its motorsports competitions excluding motobikes, starting November 1st 2009. This includes 24 Hours Le Mans, Le Mans Series in Europe, Asian Le Mans Series.

Rémy Brouard, Managing Director of the ACO, is delighted to announce that “this decision gives the ACO the opportunity to optimize the distribution of their rights.

The sales of the right will be done by:
– Fabrice Bourrigaud for the 24 Hours, Marketing and Commercial Director of the ACO,
– Patrick Peter, Managing Director of Le Mans Series