New Sprint Cup Team for 2010
Raymond Key, younger brother of NASCAR Nationwide Series team owner Curtis Key, announced he is currently assembling a Sprint Cup Series team with assistance from Key Motorsports. Key's Sprint Cup team, Keyed Up Motorsports, plans to debut in the 2010 Daytona 500. Key Motorsports, based in Mooresville, North Carolina, is providing technical and engineering support as well as engines, personnel and shop space to Keyed Up Motorsports for the Sprint Cup effort. Key Motorsports, based in Mooresville, North Carolina, is providing technical and engineering support as well as engines, personnel and shop space to Keyed Up Motorsports for the Sprint Cup effort. "I am excited to be working with Raymond and Keyed Up Motorsports on the Sprint Cup program," Curtis Key said. "Raymond has traveled with our Truck and Nationwide teams and has been a lot of help to us. He has wanted to start his own team and he feels it is the right time." Keyed Up Motorsports will field Chevrolets purchased from Dale Earnhardt, Inc., with the team being committed to the first five races on the 2010 Sprint Cup Series schedule which include Daytona, California, Las Vegas, Atlanta and Bristol. Curtis and Raymond Key, both Virginia businessmen who developed their companies from humble beginnings, have selected #90 for the Keyed Up Motorsports entry, a number that is rich in Virginia racing history [#90 was run for decades by Virginia based Junie Donlavey, winning once at Dover]. While no announcements were made regarding a driver or sponsor for the #90 Keyed Up Motorsports Sprint Cup Series team, team owner Raymond Key says it will not be a start and park team.(HardcoreRaceFans)