Attendance Up for Second Consecutive Day at 2011 NAIAS

The 2011 North American International Auto Show (NAIAS) continues to exceed attendance figures for the second consecutive day over the 2010 show. Attendance was up nearly six percent for the first two Public Show days. Most recently, attendance on Sunday, Jan. 16 was more than 99,000, reflecting a nearly three percent increase over 2010. On the first public day, Saturday, Jan. 15, attendance was nearly 87,000, an increase of approximately 3.5 percent.

"We're currently trending to meet our goal of 725,000-750,000 attendees at NAIAS 2011," said Barron Meade, Chairman. "I'd like to express a heartfelt thank you to everyone behind the scenes here at NAIAS who has helped contribute to the show goers' positive experience."

With the Martin Luther King Jr. holiday today, NAIAS officials hope to continue the trend of increased attendance for a third consecutive day.