Versus remains a noose around IndyCar’s neck
04/13/11
The Honda Grand Prix of Alabama drew a TV rating of 0.3 on Versus, a drop of 25% from last year's 0.4 rating on Versus. One ratings point represents 1 percent of the potential viewers, or approximately 1.1 million people.
IndyCar CEO Randy Bernard said prior to the race at Barber Motorsports Park that he hoped the rating would be 0.6, a 30 percent increase from the 2010.
04/10/11 A reader writes, Dear AR1.com, If you think IndyCar has a bad TV deal the ALMS has a deal that will probably kill the series. When I was at Sebring I heard everyone complaining and was wondering why. I found out the next day when my friends on the west coast were supposed to see the one and half hour condensed version on ABC and got to watch tennis. Whoever agreed to this package is nuts. Doug Ferguson
04/10/11 Although Versus is supposed to be the TV partner with IndyCar, and their stated goal is to grow TV ratings, the Versus IndyCar website has a video talking about the next race – St. Pete.