DIRECTV Head2Head Knockout Competition
DIRECTV will team up with ESPN and NASCAR to open the throttle for a second consecutive year of DIRECTV's Head2Head Knockout competition – an innovative, bracket-format contest that will showcase existing and new rivalries among 32 NASCAR Sprint Cup Series drivers.
The high-stakes competition will take place over the course of four races during the 2011 NASCAR Sprint Cup Series beginning Aug. 7, 2011 finishing with DIRECTV's NASCAR Head2Head Knockout Championship in Bristol, Tenn. on Aug. 27.
DIRECTV, the exclusive provider of the NASCAR HotPass broadcast, will donate a total of $400,000 to driver charities during the four-round event as drivers compete head-to-head each week with the winner moving on to the next bracket. And drivers won't be the only ones competing. A participating fan, who fills out a perfect bracket, can win a $1 million. More info at directv.com