Ford proposing NASCAR version of the X-Games

A NASCAR version of the X-Games? Something like that is what Ford Motor Company is proposing to NASCAR executives, as a way to use NASCAR to promote new small street cars, to the $14,000 MSRP youthful demographic. How much interest other car companies might have in any such NASCAR/X-Games venture is not clear. Chevrolet racing boss Jim Campbell, who is using Sunday's Michigan 400 to promote GM's new small-car Sonic, as pace car, says he is "open" to using motorsports to push Chevrolet's new small car line. While Toyota and Honda made their names as purveyors of small cars, Ford and Chevrolet on the other hand have been more to the muscle-power side of the game, with powerful trucks like the F-150 and sporty cars like the Mustang, Corvette and Camaro. NASCAR once had a four-cylinder national touring series, the Baby Grands, back in the 1970s, which proved highly popular, and then fairly inexpensive. Precisely what Ford is proposing to NASCAR isn't clear. MikeMulhern.net