Outback Steakhouse Joins Stewart-Haas Racing
"We're thrilled to partner with Stewart-Haas Racing and Ryan Newman who are recognized for their leadership and performance on and off the track," said Mike Kappitt, chief marketing officer, Outback Steakhouse. "It's especially meaningful to us to continue Outback's longstanding commitment to supporting troops and their families by being a sponsor on the #39 U.S. Army Chevrolet."
"I've always been a huge fan of Outback Steakhouse, and I know why it's been voted the best steak year in and year out," said Newman, winner of 15 Sprint Cup races, including the 50th running of the Daytona 500 in 2008. "They have a quality product that I'm very familiar with and we're certainly proud to be representing Outback Steakhouse on the racetrack."
In officially launching the partnership, Outback Steakhouse's logo, along with a special message to United States Veterans, will be featured on the decklid of Newman's #39 U.S. Army Chevy during this weekend's Sprint Cup event at Phoenix International Raceway. Fittingly, the U.S. Army Chevy carries a special paint scheme during this Veterans Day weekend at Phoenix honoring Army Vietnam Veterans. A collage made up of hundreds of photos of those who served is incorporated into the car's design.
"We're honored to have Outback Steakhouse join Stewart-Haas Racing," added Stewart, who in his three years as a Sprint Cup team owner has qualified for the Chase for the Sprint Cup each season while scoring 10 of his 43 career Sprint Cup victories, the most recent of which came last Sunday at Texas Motor Speedway in Fort Worth. "The company's reputation for quality and great service is second to none in the restaurant industry, and it's a true pleasure to be associated with a company and a product that is admired by so many, including myself. We're looking forward to doing some great things together on and off the racetrack." Stewart Haas Racing