Puma To Terminate Sponsorship Deals With Sailing, F1 As Part Of Restructuring Effort

Horizont's Jessica Mulch reported Puma "will terminate its sponsorship deal with F1 team Red Bull Racing." A Puma spokesperson said the decision is based on "marketing-strategic reasons." Puma has been Red Bull's official outfitter since '07. However, Puma "will keep F1 in its sponsorship portfolio as it is also the official outfitter of F1 team Scuderia Ferrari." Horizont