Dale Earnhardt Jr. Stars In UPMC Spot On Concussion Awareness
The Univ. of Pittsburgh Medical Center's Sports Medicine Concussion Program today launched the website ReThinkConcussions.com, and the site features a video starring NASCAR driver Dale Earnhardt Jr. and Red Sox C David Ross. Both athletes have been treated at UPMC. A 30-second version of Earnhardt's ad "will air nationally" during races at Martinsville and Homestead-Miami. The spot "also will be shown regionally during the World Series and evening news broadcasts." AP