Nature’s Bakery Launches Fantern Program

Nature's Bakery driver Danica Patrick
Nature's Bakery driver Danica Patrick

With the start of the 2016 NASCAR Sprint Cup Series season fast approaching, Nature's Bakery, primary sponsor of Danica Patrick and the #10 Chevy team for Stewart-Haas Racing (SHR), is launching the company's first promotion tied to the new partnership: the Nature's Bakery Fantern Program.

Nature's Bakery was founded in 2010 by the father-and-son duo of Dave and Sam Marson with a mission of making delicious, convenient, on-the-go snacks that complement health-conscious living and active, everyday lifestyles.

The company's signature tagline is: "Energy for Life's Great Journeys," and with the new Fantern program, Nature's Bakery plans to energize fans with an opportunity to participate in a great at-track journey. The unique fan internship experience will be offered at 26 race weekends throughout the year, starting with the March 3 Sprint Cup race in Las Vegas.

The Nature's Bakery Fantern will have a hybrid role on the #10 team, as a "fantern" is the blending of a fan and an intern into one position. The program will provide a hands-on opportunity to gain a unique and valuable experience tied to a subject matter fans are curious to learn about. U.S. residents can visit www.NaturesBakery.com/Fantern to apply to be a part of the #10 Nature's Bakery team.