NASCAR Sponsors Run slew Of Print Ads Ahead Of Daytona 500
Unlike IndyCar which has many B2B sponsors who don't advertise to race fans, NASCAR has real sponsors that help grow the sport. |
Ahead of the Daytona 500, sponsors with NASCAR ties are going heavy with print ads in USA Today.
Joe Gibbs Racing's partners ran a full-page ad congratulating the team on its 25th anniversary: "To Coach, JD, Coy And The Entire Gibbs Family."
Ford ran a full-page ad touting the presence of the Fusion model at the Daytona 500: "Speedway, Meet Driveway."
Goodyear ran a half-page ad promoting its deal with Dale Earnhardt Jr. THE DAILY