Roush Fenway Racing Lands Sunny Delight As Sponsor For No. 17

Roush Fenway Racing this morning is announcing a deal with juice drink Sunny Delight, which will be the primary sponsor of Ricky Stenhouse Jr.'s No. 17 Sprint Cup ride for four races in '16. The company also will sponsor Stenhouse for a Nov. 12 Xfinity Series race.

SunnyD was previously a partner with RFR when former driver Mark Martin carried the paint scheme in '90. Stenhouse’s other primary sponsors in the Sprint Cup Series include Fastenal, Zest and Fifth Third Bank. How much inventory left on the No. 17 was not announced. RFR landed and negotiated the deal in-house. Adam Stern/SBD