Budweiser Super Bowl ad to feature Dale Jr.

It's an image of doomsday, Mad Max-style. Mud-streaked mutants racing down a desert highway in stripped-down muscle cars and motor bikes, lobbing Molotov cocktails at their prey — NASCAR hotshot Dale Earnhardt Jr. in his #8 Budweiser car. In an effort to stoke interest in its Super Bowl ads, Anheuser-Busch Cos. this week sent media outlets sneak previews of its "Apocalypse" ad, which may run during the Super Bowl as part of A-B's five minutes of commercials. The country's largest brewer has not yet determined its final lineup of commercials. St. Louis Post-Dispatch