Chrysler revenues poised to fall $1 billion short
That revelation was not delivered to industry analysts but reportedly to business students in Nova Scotia. They also apparently learned that the automaker, which already has announced plans to slash as many as 25,000 jobs and four nameplates, could be making plans to cut deeper into its vehicle lineup — axing maybe another four models, though no timeline was given.
Steven Landry, Chrysler's executive vice president of North American sales, gave the students a window into Chrysler as the automaker is remaking itself rapidly under Cerberus Capital Management's control.
The Auburn Hills automaker is on target to generate $64 billion in revenue this year — $1 billion short of what the company plans to spend.
That's according to the Daily News in Halifax, Nova Scotia, where Landry delivered a talk Wednesday at St. Mary's University in his hometown.
Landry is said to have talked about what efforts Chrysler is making to become profitable.
"You can't stand around and complain about the yen or the manipulation of currency around the world. You've got to roll up your sleeves, do some hard work and build cars people want to drive," he said, according to the Daily News.