Alonso Signs Image-Rights Deal With KodakOne System

Fernando Alonso

WENN Digital Inc. — which operates the KodakOne image rights management and content system — has reached a new deal with F1 driver Fernando Alonso to protect his personal and professional images and videos.

The deal involves WENN also monitoring use of licensed images of Alonso.

WENN’s KodakOne platform is a blockchain technology system that is being rolled out where users can receive cryptocurrency tokens for uploading their own photos and videos. KodakOne users will also be able to use those tokens to access photos and videos of Alonso. Mike Sannucks/SBD