IndyCar TV ratings through Toronto
IndyCar is losing more and more viewers each year. Ratings are down, viewership is down.
| Venue | Network | 2016 Rating |
2016 Viewers |
2017 Rating |
2017 Viewers |
2018 Rating |
2018 Viewers |
| St. Petersburg | ABC | 1 | 1,400,000 | 0.8 | 1,190,000 | 0.81 | 1,144,000 |
| Phoenix | NBCSN | 0.29 | 363,000 | 0.21 | 343,000 | 0.19 | 253,000 |
| Long Beach | NBCSN | 0.37 | 402,000 | 0.21 | 321,000 | 0.24 | 370,000 |
| Barber | NBCSN | 0.26 | 279,000 | 0.39 | 470,000 | <0.20 | 310,000 |
| Indy GP | ABC | 1 | 1,300,000 | 0.7 | 1,000,000 | 0.8 | 1,140,000 |
| Indy 500 | ABC | 3.9 | 6,000,000 | 3.4 | 5,500,000 | 3.1 | 4,900,000 |
| Detroit 1 | ABC | 0.7 | 1,000,000 | 0.6 | 847,000 | 0.55 | 751,000 |
| Detroit 2 | ABC | 0.6 | 918,000 | 0.9 | 1,400,000 | 0.6 | 936,000 |
| Texas | NBCSN | 0.3 | 388,000 | 0.35 | 561,000 | 0.21 | 336,000 |
| Elkhart Lake | NBCSN | 0.33 | 470,000 | 0.37 | 568,000 | 0.22 | 322,000 |
| Iowa | NBCSN | 0.37 | 534,000 | 0.37 | 534,000 | 0.31 | 452,000 |
| Toronto | CNBC | 171,000 | 187,000 | ||||
| Toronto | NBCSN | 0.3 | 530,000 | 0.32 | 489,000 | 0.29 | 458,000 |
| Totals | 13,755,000 | 13,410,000 | 11,372,000 |
As a reference, F1 annual 'unique' global audience is 390 million people, and the total annual viewers in just their top-20 markets is 1.4 billion. Compare that to IndyCar's annual global audience of around 25 million. Hence why F1 is flush with money and IndyCar isn't. It's the TV viewership stupid and the number of viewers NBCSN delivers for IndyCar are enough to make one cry.