Final weekend TV Ratings
Road America NASCAR Xfinity race rating plummets of NBCSN |
NBCSN is destroying NASCAR with the Road America Xfinity race TV rating down 63.8% from last years race on NBC. When sponsors see that they'll run for the exit.
The F1 race from Spa and the IndyCar race from Gateway were flat from last year. IndyCar only drew 76,000 viewers in the all important 18-49 year old age group. When sponsors see that they'll run for the exit.
Network | Event | Location | Day | Total Viewers |
18-49 Viewers |
2018 Rating |
2017 Rating |
% Chg. |
NBCSN | NASCAR Xfinity Race (L) | Road America | Sat | 901,000 | 214,000 | 0.55 | *1.52 | -63.8% |
ESPN2 | F1 Race (L) | Spa, Belgium | Sun | 474,000 | 162,000 | 0.30 | 0.30 | 0.0% |
FS1 | NASCAR Truck Race (L) | Mosport | Sun | 474,000 | 89,000 | 0.31 | 0.32 | -3.1% |
NBCSN | IndyCar Race (L) | Gateway | Sat | 391,000 | 76,000 | 0.23 | 0.23 | 0.0% |
*NBC in 2017, NBCSN in 2018 – huge drop