2018 IndyCar TV Ratings down 10.7% on ABC, 12.6% Overall

ABC Indy 500 TV crew
ABC Indy 500 TV crew

ABC 2018 IndyCar TV Ratings

2017 2018
No.
Races
Avg. Viewers
per race
No.
Races
Avg. Viewers
per race
'17 to '18
Change
% Chg
5 1,987,400 5 1,774,200 -213,200 -10.7%

2018 age 18-49 viewers per race on ABC: 316,800 (Compare to the NBCSN numbers below, which are dropping at a faster rate than ABC network TV)

NBCSN 2018 IndyCar TV Ratings

2017 2018
No.
Races
Avg. Viewers
per race
No.
Races
Avg. Viewers
per race
'17 to '18
Change
% Chg
12 498,250 12 436,333 -61,917 -12.4%

2018 age 18-49 viewers per race on NBCSN: 88,833 (Are we kidding you? Nope)

As young people cut the cable TV chord Nielsen ratings have begun to measure some streaming content as noted in this article. For now the streaming numbers are minuscule and add little to the overall ratings they report.

Details

Venue Network 2016
Rating
2016
Viewers
2017
Rating
2017
Viewers
2017
18-49
2018
Rating
2018
Viewers
2018
18-49
St. Petersburg ABC 1.0 1,400,000 0.8 1,190,000 0.81 1,144,000 256,000
Phoenix NBCSN 0.29 363,000 0.21 343,000 0.19 253,000 74,000
Long Beach NBCSN 0.37 402,000 0.21 321,000 83,000 0.24 370,000 82,000
Barber NBCSN 0.26 279,000 0.39 470,000 100,000 <0.20 310,000 50,000
Indy GP ABC 1.0 1,300,000 0.7 1,000,000 0.8 1,140,000 181,000
Indy 500 ABC 3.9 6,000,000 3.4 5,500,000 3.1 4,900,000 928,000
Detroit 1 ABC 0.7 1,000,000 0.6 847,000 0.55 751,000 189,000
Detroit 2 ABC 0.6 918,000 0.9 1,400,000 0.6 936,000 212,000
Texas NBCSN 0.3 388,000 0.35 561,000 0.21 336,000 59,000
Elkhart Lake NBCSN 0.33 470,000 0.37 568,000 0.22 322,000 65,000
Iowa NBCSN 0.37 534,000 0.37 534,000 0.31 452,000 78,000
Toronto CNBC 171,000 187,000
Toronto NBCSN (delay) 0.3 530,000 0.32 489,000 0.29 458,000 107,000
Mid-Ohio NBCSN 0.55 811,000 0.39 576,000 0.39 644,000 153,000
Mid-Ohio CNBC (live) 0.13 200,000 0.09 139,000 33,000
Pocono NBCSN 0.45 635,000 0.4 618,000 0.34 542,000 110,000
Gateway NBCSN 0.23 359,000 0.23 391,000 76,000
Watkins Glen NBCSN 0.29 440,000 0.41 604,000
Portland NBCSN 0.35 529,000 75,000
Sonoma NBCSN 0.33 528,000 0.33 536,000 126,000 0.38 629,000 137,000
Total 16,169,000 16,303,000 14,246,000
% Chg
'16 to '17
+0.8% +134,000 % Chg
'17 to '18
-12.6% -2,057,000