Will IRL stick with ISC tracks?
When it comes to ISC and the France Family, Randy Bernard has a lot to learn |
IndyCar CEO Randy Bernard also has some business decisions to formulate other than the new IndyCar. One key point is the relationship with the International Speedway Corporation (ISC), which has many of its facilities on the IndyCar schedule but has often been criticized for a perceived lack of promotion for the IndyCar events. ISC is owned and controlled by the France family, which also owns and controls rival sanctioning body NASCAR.
"I have a good relationship with ISC but it has to be in the best interests of ISC and IndyCar and what we are determining right now is what is in the best interest for both parties," Bernard said. "IndyCar has to give them a product to market, No. 1. For me to say that they don't do a good job marketing, that would be taking the lazy way out. We have to do everything we can to make sure we have a competitive series that fans want to see.
"Ask me that in one year." SI.com
[Editor's Note: The France family would love to have every single sponsor in the IndyCar Series in NASCAR or Grand-Am. Between the Truck, Nationwide, Sprint Cup and Grand-Am series they have a lot of 'mouths' to feed. Anyone who thinks the France family run ISC has any interest in seeing the IRL thrive, and hence depriving the France Family race series from sponsors, is just naive. How does the old saying go – "keep your friends close, and your enemies closer." The France Family wants to stay close to the IRL so they can keep their finger on their business and squish them like a bug when the time is right. Are we skeptical? You bet we are!]