RacerInk Joins the Road to Indy
Andersen Promotions today announced a new partnership with RacerInk, LLC as the Official Apparel Supplier for the Road to Indy Presented by Cooper Tires. The custom apparel and promotional goods company will introduce the latest branded attire to all three levels of the highly regarded driver development system – Indy Lights Presented by Cooper Tires, the Indy Pro 2000 Championship Presented by Cooper Tires and the Cooper Tires USF2000 Championship – beginning in 2019.
Founded in 2014 and based in Jupiter, Fla., RacerInk is a fast-growing supplier to the racing industry including sports car racing and motocross as well as cycling. Its product lines feature sublimation technology – a full color, full coverage printing technique that transfers complex designs onto the latest moisture-wicking fabric – as well as embroidered apparel in a full range of top brands that include pit crew shirts, jackets, t-shirts, hats and more.
RacerInk was founded by sports car racer Cody Ellsworth and Ashley Helenbrook, whose marketing management agency specializes in the racing and automotive sector.
“We are excited to partner with RacerInk and bring their passion for motorsports to our paddock," said Michelle Kish, COO of Andersen Promotions. “RacerInk offers an outstanding product line and their quick production time and attention to detail on custom orders is impressive. Cody [Ellsworth] and Ashley [Helenbrook] have been a delight to work with and, with their racing background, they understand our environment and can relate to our needs."
In addition to custom racing gear including drivers suits, shoes, gloves and Nomex, RacerInk also offers a full promotional products line featuring customizable tents, banners and flags.
“We are very excited to partner with the Road to Indy series as the Official Apparel Supplier," said Cody Ellsworth, President of RacerInk. “We look forward to working closely with the series as well as meeting all of the teams and drivers to provide the best service on custom apparel and promotional gear on and off the track. We understand the racing industry style, quality and timely service and look forward to providing this in the Road to Indy paddock."
Following Spring Training for all three series on March 2-4 at Homestead-Miami Speedway, the Road to Indy Presented by Cooper Tires 2019 season will kick off on the streets of St. Petersburg, Fla., on March 8-10.