Final Weekend TV Ratings
IndyCar Ratings up big on NBC vs. NBCSN |
The final weekend TV ratings are in and like we predicted, you put an IndyCar race on network TV (in this case NBC) and the ratings will dwarf NBCSN — a bring real measurable value to all sponsors of the series. The Road America race pulled a final 0.77 rating, up 350% over last year's rating on NBCSN and over 1.1 million viewers, up from just 322,000 last year on NBCSN.
Despite this being a fact for the past 10 years when races were on ABC, IndyCar still has more than 50% of its races on NBCSN whose low ratings bring near zero value to sponsors.
Net | Event | Location | Total Viewers |
18-49 Viewers |
2019 TV Rating |
2018 TV Rating |
%Chg |
FS1 | NASCAR Cup Race L | Sonoma | 2,478,000 | 482,000 | 1.51 | 1.44 | +4.86% |
NBC | IndyCar Race L | Road America | 1,104,000 | 202,000 | 0.77 | *0.22 | +350% |
FS1 | NHRA Finals | Norwalk | 742,000 | 148,000 | 0.48 | 0.46 | +4.34% |
ESPN | F1 Race L | France | 483,000 | 194,000 | 0.34 | 0.34 | +0.00% |
FS1 | NASCAR Truck race L | Gateway | 449,000 | 153,000 | 0.28 | 0.37 | -24.3% |
*NBCSN race