Coke 600 vs. Indy 500 Top-10 markets
Nielsen ratings for Sunday afternoon's Indianapolis 500 were down 20.1% in the host market, while Charlotte, host market for the NASCAR Sprint Cup Series Coca-Cola 600, saw ratings jump 4.1% from a year ago. For the Indy 500, eight of the top 10 markets ended up seeing a gain in ratings from last year, whereas only 5 of 10 increased for the Coca-Cola 600. The Daily
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TOP TEN METERED MARKETS BY RACE
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COCA-COLA 600 ON FOX
(5:45-10:15pm ET) |
INDIANAPOLIS 500 ON ABC
(1:00-5:00pm ET) |
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MARKET (SIZE)
|
RAT.
|
% +/-
|
MARKET (SIZE)
|
RAT.
|
% +/-
|
|---|---|---|---|---|---|
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Charlotte (25)
|
15.3
|
4.1%
|
Indianapolis (26) |
12.3
|
-20.1%
|
|
Greensboro (46)
|
14.5
|
4.3%
|
Dayton (62) |
11.5
|
1.8%
|
|
Greenville-Spartanburg-Asheville (36)
|
12.4
|
-9.5%
|
Louisville (48) |
9.5
|
18.8%
|
| Knoxville (58) |
10.7
|
-1.8%
|
Las Vegas (43) |
8.9
|
32.8%
|
| Birmingham (40) |
10.1
|
-24.6%
|
Ft. Myers-Naples (63) |
8.5
|
44.1%
|
| Richmond-Petersburg (59) |
9.0
|
-4.3%
|
Tampa-St. Pete, Sarasota (13) |
8.2
|
36.7%
|
| Nashville (30) |
8.3
|
2.5%
|
Milwaukee (34) |
8.2
|
5.1%
|
| Indianapolis (26) |
8.2
|
-3.5%
|
Portland, OR (23) |
7.8
|
36.8%
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| Orlando-Daytona Beach (19) |
8.2
|
2.5%
|
Columbus (32) |
7.6
|
-5.0%
|
| Norfolk (42) |
7.7
|
51.0%
|
Nashville (30) |
7.2
|
44.0%
|