IZOD and Team Penske Head To The Desert For Photo shoot

Hot on the heels of IZOD’s sponsorship announcement of Team Penske, IZOD headed to Palm Desert this week with Team Penske drivers Ryan Briscoe, Helio Castroneves and Will Power – in addition to other IZOD IndyCar Series drivers including the legendary Mario Andretti – to film their new “World of IZOD" commercial that will launch at the beginning of the 2011 IZOD IndyCar Series season.

In addition to the drivers, the commercial showcases the band Weezer, both historic and modern cars, the Palm Desert landscape, IZOD models and IZOD fashion. Below are some behind-the-scenes photos from the commercial.


1969 Indy 500 Champion Mario Andretti poses with IZOD Trophy Girl Cameron Raven on the Palm Desert set of the new “World of IZOD" commercial that will launch at the beginning of the 2011 IZOD IndyCar Series season. Joining Andretti for the shoot were IZOD IndyCar Series drivers including Ryan Briscoe, Helio Castroneves, Will Power, Justin Wilson, Simona de Silvestro and Graham Rahal . (Courtesy Noah Abrams/PVH)


Driver Ryan Briscoe takes off in his No. 6 IZOD Team car while in Palm Desert filming the new “World of IZOD" commercial that will launch at the beginning of the 2011 IZOD IndyCar Series season. The commercial integrates both historic and modern IndyCars. (Courtesy Noah Abrams/PVH)


Ryan Briscoe, driver of the No. 6 IZOD Team Penske car, with Weezer bandmates Scott Shriner, Brian Bell and Patrick Wilson on the Palm Desert set of the new “World of IZOD" commercial that will launch at the beginning of the 2011 IZOD IndyCar Series season. Joining Briscoe for the shoot were IZOD IndyCar Series drivers including Helio Castroneves, Will Power, Justin Wilson, Simona de Silvestro and Graham Rahal – as well as legendary driver, Mario Andretti. (Courtesy Noah Abrams/PVH)


Ryan Briscoe, driver of the No. 6 IZOD Team Penske car, with teammate and 3-Time Indy 500 Champion Helio Castroneves on the Palm Desert set of the new “World of IZOD" commercial that will launch at the beginning of the 2011 IZOD IndyCar Series season. (Courtesy Noah Abrams/PVH)