Hendrick Inks $250,000 Sponsorship With N.C. School District

Charlotte-Mecklenburg Schools today announced a $250,000 deal with Hendrick Automotive Group that will allow the North Carolina district to "offer a full slate of middle school sports" for '11-12 despite budget cuts. The deal makes HendrickCars.com an official sponsor of CMS athletics, with activation including mentions "when statistics are announced during breaks at high school sports events" and "the right to display its signs at middle and high school events." Rick Hendrick owns both the auto dealer group and a NASCAR team. CHARLOTTEOBSERVER.com