NASCAR Talladega TV Ratings

UPDATE ABC’s live telecast of the NASCAR Nationwide Series race at Talladega (Ala.) Superspeedway on Saturday, May 5, drew the network’s third-largest audience ever for a Nationwide Series race. An average of 3,501,477 people watched the race, earning a 2.3 rating, according to the Nielsen Company. The only audiences larger for a Nationwide Series race on ABC were the 2008 Talladega race (4,061,007 average) and 2007 at Las Vegas (3,650,562). Last year’s race aired on ESPN2 with a 1.8 U.S. rating, averaging 2,938,308 viewers. The last time the race aired on ABC was in 2009, with that telecast earning a 1.9 rating and averaging 2,675,244 viewers. Across ESPN, ESPN2 and ABC, NASCAR Nationwide Series races are averaging a 1.7 U.S. rating this season, up six percent from a 1.6 at this time last year.

05/07/12 The NASCAR Sprint Cup Series telecast from Talladega Superspeedway, the Aaron’s 499 yesterday, earned a 4.7 overnight, up slightly from a 4.6 rating for the same race last year, which aired in mid-April.

Saturday's NASCAR Nationwide Series Aaron's 312 from Talladega earned a 2.0 overnight rating on ABC.