NASCAR Surpasses One Billion Page Views Across Digital Platforms
NASCAR surpassed one billion aggregate page views across NASCAR.com, NASCAR mobile web and the NASCAR Mobile app in ’14. The billion page view milestone marks a 45% increase from ’13, according to Adobe Omniture SiteCatalyst. NASCAR.com saw a 36% increase in average unique visitors, including a 90% bump in the month of November, which included the final three races of the Chase for the NASCAR Sprint Cup.