Daytona International Speedway Lights New Identification Sign

Daytona International Speedway (DIS) held a special ceremony Tuesday night to officially light its new identification sign as part of the $400 million DAYTONA Rising project. Members of the France family helped light the 355-foot sign, complete with 3,619 LED lights. Before arriving at DIS in October, the massive "supersign" traveled nearly 1,500 miles from manufacturer Jones Sign Company's headquarters in Green Bay, Wisconsin. The new sign will welcome race fans and guests near the center injector/entrance upon completion of the project in January 2016. DIS PR