Bruton Smith Discusses Coca-Cola Deal In NASCAR HOF Speech

Bruton Smith
Bruton Smith

Speedway Motorsports Inc. Exec Chair Bruton Smith "delighted the audience with an off-the-cuff speech Saturday while accepting his place in NASCAR's Hall of Fame, touching on everything from his building of Charlotte Motor Speedway to his unwavering support of Coca-Cola."

Smith in his 16-minute speech at the Charlotte Convention Center said that he "offered Pepsi Cola a 50-year deal as the exclusive soda supplier" at CMS, but the company "declined."

It "led to a partnership with Coca-Cola that has spanned decades and helped turn the annual Coca-Cola 600 into one of most prestigious races in NASCAR."

Smith: "If we had all the money we took in from selling Coca-Cola, we would have plenty of money and I could give y'all some money tonight" AP