Weekend TV Ratings – USA (2nd Update)

UPDATE Added NHRA's Sunday broadcast to the table below.

07/13/16 UPDATE If the ratings AR1.com published below don't send off alarm bells in motorsports, nothing will. Across the board note the number in the 18-49 year old column vs. total viewers. This tells us the majority of the viewers are 50 years old and up. This also tells us USA motorsports has a major problem ahead if they don't do something soon to engage younger people. We have proposed a solution that we are sure will work (here and here), but it has generated no traction. No one cares. They all feel somebody else will fix it.

Between electric cars, autonomous cars and complete complacency on the part of the bosses of motorsports, one has to wonder if it will cease to be a sport in 15 years.

07/12/16

Network	Event	Day	Total Viewers	Adult 18-49 Viewers	% over 49	Rating
NBCSN	NASCAR Kentucky	Sat	3,216K	805K	75%	1.97
ESPN2	NHRA Rt. 66	Sun	630K	120	81%	0.40
NBCSN	IndyCar Iowa	Sun	532K	108	80%	0.36
ESPN2	NHRA Rt. 66	Sat	278K	40	86%	0.18
FS1	IMSA Mosport	Sun	181K	46	75%	0.12
FS1	NHRA Rt. 66	Sun	500K	79K	84%	0.33