Weekend Final TV Ratings (Update)

UPDATE NASCAR Sprint Cup racing from Martinsville, the seventh of ten Chase For the Cup races, had a 1.6 final rating and 2.7 million viewers on NBCSN Sunday afternoon – down 20% in ratings and viewership from last year (2.0, 3.4M) and down 36% and 35%, respectively, from 2014 on ESPN (2.5, 4.1M) [Editor's Note: Even NASCAR is hanging from the NBCSN noose]. Jimmie Johnson's win ranks as the lowest rated and least-watched fall Martinsville race since at least 2000, falling below the previous marks set last year. The past ten Sprint Cup races, and 11 of the past 12, have hit multi-year lows in ratings and viewership. Sports Media Watch

11/01/16