NASCAR Ramping Up Social Media Effort Around Championship

NASCAR is rolling out a number of social media initiatives for its championship weekend at Homestead-Miami Speedway. Fans can experience a Snapchat story surrounding Sunday's finale, the Ford Ecoboost 400, as well as an in-car stream of Tony Stewart's No. 14 on Facebook Live. NASCAR also will run the fourth installment of "Ready. Set. Chase." on NASCAR.com. The digital film series this week chronicles the on-track storylines of the Chase for the Sprint Cup's Round of 8. The fifth and final installment runs next week. NASCAR