Brickyard 400 TV Rating
It was a disaster year for the Brickyard 400 both at the track and on TV |
NBCSN earned 1.24 million viewers for Monday's rain delayed Brickyard 400 at Indy, down 78% from last year's 5.63 million viewers on network TV NBC.
NBCSN has been losing 1 to 2 million viewers per race as compared to NBC last year, so if the race had not been rained out the drop would have been somewhere around 45%, shaking the faith of advertisers to the core.